779 Burrard Street, Vancouver, BC, V6Z 1X6
Born out of a tennis victory, Lacoste has now grown into a world champion of sporty style.
|Store Type |||Accessories, Men's Clothing, Shoes, Women's Clothing|
|Payment |||Interac, MasterCard, American Express, Visa|
|Getting There |||Burrard Skytrain|
|Cross Street |||Alberni St.|
|Mon-Wed 10AM – 6PM, Thurs-Fri 10AM – 9PM, Sat 10AM -6PM, Sun 12PM – 6PM|
Profile Last Updated: December 19, 2008
Since its inception in the 1930s, Lacoste has come to define the “preppy” lifestyle. Simple tennis shirts were the company’s mainstay. Today they remain one of their most popular and recognizable products. Visibility was one of the key levers of success for Lacoste. The company may well have been the first clothing company to show its name on the outside and thus the Lacoste alligator has become famous. It’s now one of the most recognized brands in the world. But Lacoste makes a lot more than simple alligator shirts these days. They’ve expanded their clothing tremendously and thrown in footwear, fragrances and accessories.
A Style Continuum
Lacoste separates its clothing lines into three main categories: club, sportswear and sport. The difference between them is fairly simple. The sport collections are intended for athletic activity while the sportswear merely maintains a sporty image for fashion. Club, meanwhile, is the casual or semi-formal attire that breaks with Lacoste’s sporty roots. Lacoste has clothing for men and women (and a kids’ line). Fashions change seasonally and are very comprehensive. Lacoste has everything from v-neck sweaters to tennis outfits.
Lavished with Lacoste
Rivalling their clothing collection are their footwear, fragrances and accessories. Footwear is divided into the same categories as the clothing is. You’ll find many formal leather shoes in their club line. Casual walking shoes, meanwhile, fall under sportswear and athletic shoes dominate the sport group. Lacoste also carries fragrances for both men and women, along with plenty of accessories. Again, the watches, belts, briefcases and handbags are all appropriately grouped. You can find anything from a leather briefcase or tote bag to a casual shoulder or gym bag.